Heineken

“The Superpromoter proves to be an effective and efficient tool to better understand the strengths and weaknesses of our brand amongst our most loyal fans. It has been fully embraced by our marketeers”

  • Conference program

     

    • Thursday 18 April, 2013
      • 09:30 - 10:00Welcome reception
      • 10:00 - 11:00Opening - Rijn Vogelaar
      • 11:00 - 12:00Superpromoter Cases by KPN, Agrifirm, Nationale Nederlanden and WNF
      • 12:00 - 13:00Presentation MarsOne
      • 13:00 - 14:00Networking Lunch
      • 14:00 - 15:00Presentation Eric Sundström
      • 15:00 - 16:00Workshop Dare2 - LEGO Serious Play®
      • 16:00 - 16:30Break
      • 16:30 - 17:30Mark Stevenson - Comedian, Futurologist, Businessman
      • 17:30 - 19:00Networking Reception

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